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Breakfast Cultureâ„¢ Breaks Some Eggs in America as a PRNews 2022 Social Impact Award Finalist
*** For Immediate Release *** February 1, 2022 (Toronto, ON, Canada) – Boutique JEDI (justice equity decolonization inclusion) marketing...

Jefferson Darrell
Feb 1, 20223 min read
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Breakfast Culture Poised for Growth in 2022: Eight Client Wins, Advocacy Award, Global Business Dev
*** News Release *** November 30, 2021 (Toronto, ON, Canada) – Breakfast Culture, the boutique diversity and inclusion marketing...

Jefferson Darrell
Nov 30, 20212 min read
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Actions Before Words
May 29, 2021 This past week marked one year since the world watched in horror as Minneapolis citizen George Floyd was murdered by a white...

Jefferson Darrell
May 29, 20212 min read
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Meritocracy: Winners & Losers
Originally published April 5, 2021 "Lord, give me the confidence of a mediocre White man." - Sarah Hagi Actor/comedian Chris Rock was...

Jefferson Darrell
Apr 4, 20212 min read
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What, can't you take a joke?
Originally published March 6, 2021 The workplace sitcom SUPERSTORE is now in its sixth and final season, never that big a ratings hit....

Jefferson Darrell
Mar 6, 20212 min read
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The Double Standard
Originally published January 11, 2021 The Double Standard. This article is about privilege, specifically white privilege. I talk a lot...

Jefferson Darrell
Jan 11, 20212 min read
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Back to School with Systemic Racism
Originally published November 1, 2020 Often, when racism is brought up in the workplace, people’s immediate knee jerk reaction is “I’m...

Jefferson Darrell
Oct 31, 20202 min read
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Secret Sauce
First Secret Sauce Issue Welcome to Breakfast Culture's blog and newsletter SECRET SAUCE. We call it SECRET SAUCE because, well that’s...

Jefferson Darrell
Aug 31, 20202 min read
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Get Comfortable with Uncomfortable Conversations
Originally published on June 5, 2020 One of my favourite writers is James Baldwin. His writing is unapologetic, unfiltered and unique. If...

Jefferson Darrell
Jun 4, 20204 min read
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(Cautiously) Hopeful for Transformative Change
Originally published June 3, 2020 It’s been a difficult 48 hours. I have not felt this emotional since 9/11. Anger. Frustration. Sadness....

Jefferson Darrell
Jun 2, 20202 min read
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Keeping Pride in a Rainbow Closet
Originally published on June 20, 2019 Happy Pride Month! It’s that magical time of year where 20 per cent of the population (according to...

Jefferson Darrell
Jun 19, 20192 min read
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